At Visual Oasis, we craft brands that don’t just look good—they tell a story.

With Arctic Seeds, we embraced the duality of resilience and harsh conditions, creating an identity that feels bold, organic, and deeply rooted in nature’s cycles.

Rooted in the Arctic, Grown for Resilience

Based in Piteå, Sweden, Arctic Seeds specializes in outdoor cannabis seed breeding, developing genetics that withstand the extreme Nordic climate. Their work isn’t just about cultivation—it’s about endurance, adaptation, and the pursuit of strength in nature.

The Identity – Strength & Growth

The Arctic Seeds logo embodies organic symmetry, representing the precision of seed genetics and the intelligence of nature. Inspired by botanical structures and the Arctic environment, the mark bridges the gap between science and tradition.

Color Palette – Nordic Contrast

A deep forest green meets a golden, sunlit ochre, capturing the stark contrast of Arctic winters and the midnight sun. The balance of these tones symbolizes resilience, vitality, and the raw beauty of nature.

Typography – Bold & Unyielding

With strong, structured letterforms, the Arctic Seeds typography reflects stability, reliability, and modernity—just like the robust genetics they cultivate.

Website & eCommerce – Designed for Growth

To support Arctic Seeds’ journey, we crafted a responsive eCommerce platform that is both intuitive and visually striking. Every design decision, from layout to typography, was made to elevate their brand and create an immersive customer experience.